At Urban Farm Agency we start with the big picture. We look at what you want to achieve and how your business is going about meeting its goals through existing systems. From there, we start exploring the benefits of creating an app by honing in on user behavior, market trends, and fit-to-function technology.

If launching a new mobile phone app will really and truly enable your brand to grow and perhaps reach an untapped sector in the market, we then go into launch mode, creating a step-by-step plan and production schedule to build, deliver, launch, and even maintain your digital product during its life cycle.

It may be easy for some of us to assume that building a mobile app requires little more than a mobile app developer or two and an understanding of your business and the kind of app you want to build. You could, conceivably, call up a developer in some faraway country, tell them what you want, and leave it up to them to handle all the technology but that’s just about the worst thing you can do. The last thing mobile phone users want is just another app that doesn’t meet their needs, or that’s buggy, hard to handle or just downright frustrating. Build a bad app and you run the risk of damaging your brand’s reputation and losing potential customers. Build and market a great app and you may be looking at exponential growth in a very short period of time. At Urban Farm Agency in Long Beach is the mobile app developer that will ask the right questions, find the right answers, and work hard to conceive of and develop highly-usable mobile applications people want to use.

Building a great app requires lots of thinking, research, testing, tweaking, and perfecting. You’ve probably heard of UI (User Interface) and UX (User Experience) design in relation to digital design and development. We could spend hours talking about these specialized disciplines and how they’re alike and different but the real crux of the matter is this: What users expect from your app, its ability to meet those expectations and intuit how they will use it, from one tap to the next, is what can make or break the success of your product. Clean code, sleek, functional design, responsiveness, and aesthetic appeal are all important components of a great mobile phone application.

Once your app is built and tested it goes to launch. While many developers simply put their app on the market hoping someone will find it, that’s simply not a winning strategy. Because of our unique setup here at Urban Farm, we have the ability to create a buzz prior to launch through broad spectrum announcements, press releases, and digital promotions as well as targeted relationship building and social media outreach to key segments of the market. With our holistic approach to app development, branding, and marketing, we set you on course for a successful launch.

This saves you time and money. The experts servicing your digital application are the very same team members who built your app in the first place. With us, you won’t have to go through the hassle of trying to communicate your needs and wants to a whole new team of people. We’ll already speak your language. We’ll already know your business, brand, and team well, enabling us to get things done easily and effectively.
Our aim is to position the businesses we work with for success, today and tomorrow. Tell us what makes you tick, what differentiates your business, tell us your goals for the future. Whether it’s refreshing your brand, getting more people to your website or your front door, or expanding your reach into today’s various markets, tell us what you want to achieve. Let’s build a plan to get you there.

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